My friend, Henry Neufeld offers his list. I mention only three:
1. I have not read a single social media post that influenced me on an issue.
4. I found that most candidates had uninformative web sites. I appreciate those who had a good summary of experience and political positions. Neither "conservative" nor "liberal" attract me unless I see specifics. I have encountered nuts under every label.
7. Character is now, and always has been, central to my voting decision.
Check out the rest of his list and other comments here.